Spirits
Wine
Beer
Wine Paris & Vinexpo Paris 2026
Wine Paris & Vinexpo Paris is one of the world’s leading trade events for wine and spirits, bringing together international producers, importers, distributors, and trade professionals in the heart of Paris.
About
Wine Paris & Vinexpo Paris is one of the most influential international trade fairs dedicated to wine and spirits. Held annually in Paris, it brings together producers, buyers, distributors, retailers, horeca professionals, and industry experts from around the world.
The event combines a large international exhibition with tastings, conferences, masterclasses, and dedicated business tools, creating a comprehensive platform for commercial development and market visibility.
With dedicated areas such as Be Spirits and Be No, the fair also reflects the evolution of the drinks industry across premium spirits and no & low alcohol categories.
Why Attend
A strong fit if you are a wine or spirits producer looking to connect with qualified buyers and strengthen your presence in France and international export markets.
International Buyers and Importers
Meet importers, distributors, retailers, and horeca professionals sourcing wine and spirits across key global markets.
Strong French Market Presence
Paris offers direct access to one of the world’s most influential wine and spirits markets and its key decision-makers.
Established Global Platform
As one of the leading events in the industry, Wine Paris & Vinexpo Paris provides strong visibility and access to a highly international trade audience.
Structured Trade Environment
The fair combines tastings, meetings, conferences, and networking formats designed to support efficient business conversations.
Who You’ll Meet
Visitors
- Importers and distributors
- Retail and horeca buyers
- Sommeliers and category managers
- Trade professionals and media
Exhibitors
- International wineries and spirits producers
- Regional and national pavilions
- Boutique and premium brands
- Industry suppliers and service providers
How to Prepare
If you’re attending as a producer, preparation before the fair is critical to maximizing results.
Frequently asked questions
Preparation should start at least 6–10 weeks before the event. This gives you enough time to define your target markets, identify relevant buyers, and secure meetings in advance.
Focus on importers that match your price range, product category, and target distribution channels. Building a pre-qualified list ensures your meetings are relevant and increases your chances of success.
A realistic target is 10–20 pre-booked meetings during the event, depending on your capacity and objectives. Prioritize quality over quantity.
Have clear pricing, minimum order quantities, logistics details, and a defined export strategy. Being structured and transparent helps build trust and move discussions forward.
Follow up within a few days with personalized messages, relevant product information, and clear next steps. Consistent and well-organized follow-up is key to converting meetings into long-term partnerships.
Make Wine Paris & Vinexpo Paris Count
Use BestWineImporters to identify and pre-qualify importers and buyers before the fair, prepare targeted outreach, and follow up with verified company profiles.
Related Resources
A strong fit if you want direct access to relevant buyers and a format that brings together trade professionals across the wine and spirits industry.
